As we head into the new year, Joe wanted to discuss the increase in business due to New Years Day resolutions. With the new year comes a natural increase in return and new clients, but it is important to understand that many of these clients will not remain consistent in their training beyond a few months. Therefore, it is important to make sure you maximize earnings from your clients.
Another reality is that people will make resolutions but become frustrated when they do not happen fast enough, which plays a big part in the reason they stop training. However, goals are a good thing to have and if you can help your clients change their resolutions to something more realistic, it can increase the amount of clients who remain consistent.
The SMART goals model is a good way to help clients set more achievable goals.
SMART stands for:
- Specific
- Measurable
- Achiveable
- Realistic
- Timely
Using this as a guideline to set goals is a good way to ensure you create goals that you can actually reach.
HAPPY NEW YEAR!